Beyond demographics, today's growing businesses share several distinguishing characteristics.
- Driven by values and entrepreneurial leadership:
- People are the essence of the business. The best barometers for long-term success are the values and contributions of the “chief entrepreneurs” along with each member of the organization.
- Focused:
- Leaders are knowledgeable and focused on achieving challenging goals. They demand innovative business solutions.
- Progressive:
- Growing businesses operate on the fast track, in competitive environments, and with more speed and flexibility than large, institutional organizations. They are more apt to be early adopters of new business concepts and practices.
- Global:
- Growing businesses represent a variety of business structures and recognize that the global economy affects their success.
- Technology-driven:
- Growing businesses acknowledge the importance of staying educated on new products and technologies available in their industries.


